Kezakoo.com is an online platform that uses e-learning to fulfill the educational needs of students by increasing their access to accurate knowledge and consequently improving their academic performance. Kezakoo.com's long term is to become a large crowd learning platform for students in Africa and the MENA region, which will enable them to create their own quality content with an incentive system based on rewards. Kezakoo.com uses creative motion design to attract young learners and enable its users to learn through play. Kezakoo provides a service that is otherwise scarce in the web: educational content that is delivered in the mother tongue of Moroccans and is adapted to the country's culture. In order to help students reach their full potential, Kezakoo adopts an innovative approach and attracts Internet users to collaborative learning. Kezakoo offers its users a number of educational services free of charge. Firstly, Kezakoo contains an extensive video library containing lessons tied to the Moroccan curriculum in all subjects and levels. Secondly, the website offers a self-testing option that allows students to test their knowledge and track their progress. Thirdly, it contains a student social network that allows interactive communication and collaboration, to which learning is central. Additionally, Kezakoo provides opportunities for collaborative learning: Users have the opportunity to upload videos to the Kezakoo library, as long as its content is accurate, which is verified by the team beforehand. Finally, Kezakoo offers interactive and fun learning through “Fun Facts” and “Word of the Day,” features that constitute light learning for its users. In addition to its own website, Kezakoo uses social media such as Facebook and Twitter to expand its scope and attract more learners, in or out of school.